Should A Wannabe Content Creator Friend Cease Exploiting People for Content?

One Side: One Friend's Perspective

At times I'm recorded while having a meal. It's jarring to spot myself on her Instagram – it’s like a sudden shock.

A close companion of 10 years, Marielle, calls herself the “creativity monarch”. It’s fun for a short while, but it strains our friendship.

Being highly outgoing, there's a constant urge the need to document everything constantly. When we eat out, her motto is, “The camera eats first,” and snaps pictures with bright lighting, which induces embarrassment. I don’t like it when other people see her posing or filming – I get vicarious awkwardness. Another annoyance is because the food gets cold.

She isn’t exactly an influencer yet, but Marielle is trying to be. She makes video blogs about city life, her daily routine, and her work as a stylist. The material is quality, credit where it's due, but I don’t want to be involved. On occasion I'm captured while dining, or simply tagging along. I’ll see myself on her Instagram afterwards, and it comes like a surprise: I’ll have no makeup on, making a strange expression or be captured mid-bite. It’s uncomfortable.

Marielle also expects me to record her at inconvenient times. Sometimes I’ll be talking to another person, or we’ll just be spending time in the street. The dynamic feels like our bond has turned into me being her unpaid videographer. She has the means to employ someone if she wanted professional shots. When I brought up my unease about this arrangement, she dismissed it. She’s taken me to several industry functions, which were appreciated, but that doesn't compensate for all the energy I spend helping her create material.

I appreciate that Marielle has helped me with my career in design, but I resist our friendship to become merely a tally of exchanges. I don't believe she’s fake or dishonest, but sometimes it seems that if the camera is out, we will begin acting in a way that presents a favorable image for her vlog.

Her directive is, “OK, look happy!” and record me laughing with someone. It feels forced. I need her to understand that our decade-long friendship still has limits. I enjoy being with her, but I also want to experience it without being recorded, edited, or posted for an viewers. I’m not a accessory for her Instagram.

The Defence: Marielle

I want Beth to see that the creations we produce together can get us an opportunity.

I love shooting content. It’s not just a pastime; it’s part of who I am. Creating videos and sharing my life online allows me to express myself and engage with people in new ways.

I wouldn't label myself as a full influencer yet, but it's savvy to generate income from your interests. I look up to people on TikTok who pull off that aesthetic of informal, self-made content creation.

Creating content is my interpretation of engaging with life: noticing the nuances, sharing them with an viewership that appreciates the craft behind it. It's never my aim to make Beth uneasy. Taking her to industry events was my way of offering access, giving her a opportunity to witness behind-the-scenes moments that could help her professional path too. That’s not leverage, it's simply being realistic.

I would take her to such functions even if she refused to assist me, but I desire her to see the benefits the work we make together can achieve: an opening. I know not all people likes being filmed, but sometimes spontaneity is what makes content genuine. Appearing on video from time to time is part and parcel of being my companion. I'd remove anything she asked, but she hasn't made such a request yet.

I don't demand anybody to be my personal videographer, but friends support one another in minor capacities. I thought filming a clip now and then would be enjoyable for Beth. Innovation flourishes in collaboration, and having Beth around makes projects lively and pleasurable. I don't compel her to take part in anything, and I’d never intentionally embarrass her. But creating content jointly occasionally is part of how I record our time together.

I cherish our friendship profoundly and don’t want making videos to drive a wedge between us. I’m willing to compromise: like requesting permission before filming, and steering clear of shots that might make her self-conscious.

This isn’t about control, it’s about expressing my perspective while still considering hers. Obviously content creation is not a replacement for genuine friendship: it's merely part of how I experience life and I want her to be involved in a way that’s agreeable for both of us.

The Jury: Public Sentiment

Should Marielle stop filming herself and her friend when they are out together?

Nothing is more excruciating than having a friend point a camera at you. I get that it's her passion, but I don’t make friends come to my work. Maybe she can find influencer friends to collaborate with. Given the dark, looming future of AI, human connections are the only thing we have – don’t waste them!
Liberty, 25

If you’re doing something professionally, it's unfair to expect your friends for help repeatedly, even if they have helped previously. While she enjoys creating, that doesn’t mean all those around her is content. She must to respect her friend's privacy.
Ankit, 26

She may enjoy producing videos and showing off her life publicly, but it’s not for everyone. It was kind she has helped Beth’s career, but she needs to listen to what Beth wants.
Emma, 27

It seems like you value each other, so hold on to that and ensure it’s the focus in your relationship. Foster some real memories, where true emotions are preserved, not digital scrapbooks. Even celebrities who seem to share their worlds actually have more secrecy than it seems.
One opinion, 53

Marielle appears to be neither present nor authentic when they're together – she's on the job. Both seem unsure as to where the line is. The answer is not found in trying to alter one another, but in each establishing clear limits around what is comfortable to them and seeing if there is an acceptable middle ground.
Barbara, 71

Now You Be the Judge

Consider this question: is Marielle over-exposing their friendship?

Jason Salazar
Jason Salazar

Liam Visser is a passionate collector and industry expert with over a decade of experience in the trading card market.